PANGEAM
Pangeam reveals how office spaces are used, tracks behavioral change, and identifies ways to optimize them, without tracking individuals.
I led the full 0→1 design journey: from vision and research to MVP launch and working with enterprise clients.
VISIT WEBSITE
MY ROLE
Product Designer
TIMELINE
2022 Q4 -2025 Q2 (2.5 years)
TEAM
CEO, PM, R&D, 2 FE, 2 Engineers
Context
Context
Context
Context
Context
Context
Context
Context
Context
Context
Context
Context
Context
Context
Context
Context
Context
Context
Context
Context
Context
Context
Context
Context
Context
Context
Context
Context
Context
Challenge
A modern workspace is a dynamic ecosystem that requires continuous, thoughtful observation.
That’s why Pangeam’s goal was to make the invisible
visible—giving workplace teams real-time insight into how spaces are used, so they can design environments where people truly thrive.
Key Problems:
Workplace Changes Driven by Guesswork
Underutilized Spaces Increase Costs
No Data on Event-Driven Engagement
Hardware Solution
AI-driven depth sensor, anonymously detects human activities and interactions.
Details:
Sensors detect people coming and going to calculate occupancy.
AI differentiates among focusing, collaborating, and connecting.
Aggregate behaviors are categorized, and physical presence is scored.
Behavioral Model
Sensors gave us data. But it was Pete Bacevice, a PhD in workplace strategy, who gave it meaning.
He created the behavioral model—Focus. Collaborate. Connect. Other. A simple, human way to interpret how people really use space.
DESING PROCess
DESING PROCess
DESING PROCess
DESING PROCess
DESING PROCess
DESING PROCess
DESING PROCess
DESING PROCess
DESING PROCess
DESING PROCess
DESING PROCess
DESING PROCess
DESING PROCess
DESING PROCess
DESING PROCess
DESING PROCess
DESING PROCess
DESING PROCess
DESING PROCess
DESING PROCess
DESING PROCess
DESING PROCess
DESING PROCess
DESING PROCess
DESING PROCess
DESING PROCess
Progress in Work
As the Product Designer, I led the UX strategy from day one—starting with in-depth conversations to align on vision, review past research, and understand the real problems our users face. We interviewed workplace strategy leaders, explored the market, and collaborated with engineering to define the core MVP.
I created a prioritization matrix, built early wireframes, and laid the foundation for a scalable design system. With interactive prototypes, we validated key ideas with potential users, then refined the experience—simplifying flows, solving friction points, and shaping a product that feels as thoughtful as it is functional.
Deliverables
User Research
Competitive analysis
User journey flows
Wireframes and UX concepts
Design system
Web app UX/UI
High-fidelity prototypes
Version Alpha
Version Alpha
Version Alpha
Version Alpha
Version Alpha
Version Alpha
Version Alpha
Version Alpha
Version Alpha
Version Alpha
Version Alpha
Version Alpha
Version Alpha
Version Alpha
Version Alpha
Version Alpha
Version Alpha
Version Alpha
Version Alpha
Version Alpha
Version Alpha
Version Alpha
Version Alpha
Version Alpha
Version Alpha
Version Alpha
Version Alpha
Version Alpha
First Prototypes
Before moving into implementation, we began by validating our concepts with potential users—leaders in workplace strategy.
User research made one thing clear: the floor plan had to be at the center of the experience. In the first iteration, I focused on surfacing key metrics and guiding users to interpret them in context. We defined user archetypes, streamlined reporting flows, and laid the foundation for turning data into clear, actionable insight.
Floor Page
BEFORE
1
Overloaded with Tabs: Increased cognitive load and cluttered the interface.
2
3
Disruptive Sidebar: Took up space and broke visual flow.
AFTER
1
Optimized Sidebar Navigation: Reduced cognitive load and saved space.
2
Data Visualization: Replaced tabs with interactive data directly on the floor.
3
Connect: Simplified patterns for a smoother user experience.
Building
BEFORE
1
Inconsistent UI Pattern: Metrics placement varied across pages, disrupting visual hierarchy and user flow.
2
Low Information Density: Floor list lacked key data points, reducing scannability and efficiency.
AFTER
1
2
Reports
BEFORE
1
Inefficient Navigation: While the left-hand navigation was intuitive, it struggled to handle large data sets, leading to slow load times and a clunky user experience.
2
Surface-Level Insights: Reports presented raw data effectively, but lacked deeper insights and actionable takeaways, forcing users to manually interpret trends.
AFTER
1
Actionable Insights: Enhanced reports with more meaningful and context-driven data, helping users easily interpret trends and make informed decisions
2
Interventions: Introduced a game-changing tool that tracks how specific changes (like adding a coffee machine) influence floor dynamics, providing clear cause-and-effect insights.
Prototyping: Key Metrics
Task Completion Rate
34%
90% in final version
What it measures: Percentage of users who successfully complete a task.
UX Question it answers: Can users successfully complete what they came to do?
Key findings:
The floor page was overloaded with tabs, making it hard to distinguish relevant data. Many users missed key interactions.
Users struggled to locate relevant analytics data; switching between the floor page and analytics view created friction.
After simplifying navigation and unifying the analytics view, users completed tasks more confidently and with fewer errors.
Funnel Conversion Rate
80% in final version
What it measures: Percentage of users who complete all steps in a defined flow.
UX Question it answers: How well does our flow perform from start to finish?
Key findings:
Users dropped off during the floorplan upload stage due to unclear instructions and lack of feedback.
Breaking down the flow into smaller, guided steps with clear CTAs improved comprehension and reduced friction.
Introducing a step-based walkthrough significantly increased conversion rates across flows like Building-Floor navigation, Find Data, Calendar, and Floor Plan.
Task Completion Rate
improvement
What it measures: How long it takes users to complete a key workflow.
UX Question it answers: Is this experience intuitive and efficient for our users?
Key findings:
Hesitation clicks dropped by 50% after improving screen layout and reducing decision fatigue.
Refining onboarding steps and adding contextual tooltips shortened task time significantly.
Clearer microcopy and progressive disclosure helped users focus on just one decision at a time, improving flow speed and accuracy.
Key Takeaways
What didn’t go so well 👎
Raw data. Users wanted more than just data – they needed context, guidance, and clear takeaways to make informed decisions.
Poor navigation in Reports. Navigating through the Reports section was unintuitive, leading to user frustration and increased time spent finding key information.
Visual hierarchy. The interface felt cluttered, making it difficult for users to prioritize and process information efficiently.
Hidden analytics section. Users had difficulty locating the analytics section, limiting their ability to gain valuable insights from the platform.
Final Solution
Final Solution
Final Solution
Final Solution
Final Solution
Final Solution
Final Solution
Final Solution
Final Solution
Final Solution
Final Solution
Final Solution
Final Solution
Final Solution
Final Solution
Final Solution
Final Solution
Final Solution
Final Solution
Final Solution
Final Solution
Final Solution
Final Solution
Final Solution
Final Solution
Homepage
A quick overview for workplace teams to compare building performance, spot trends, and focus where it matters.
Floor Page
Track the impact of your interventions. See how small changes can encourage people to thrive.
Replay events and understand how they shaped space usage and team behavior.
Create 1-click shareable dashboards and send automated reports to your coworkers.
Get started fast. Upload floor plans, set goals, and align your team in just a few steps.
Step through each feature with guided walkthroughs built into the platform.
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Other
Website
As Lead Designer, I kicked off the website redesign by aligning with stakeholders and reviewing audience research. Together with leadership, we set clear goals: improve conversion, clarify product value, and support sales—with metrics in place to track success.
I designed, built, and launched the site in Framer, chosen for its speed and flexibility. Subtle interactions enhanced engagement without compromising clarity or accessibility. I explored 3D visuals using Spline but ultimately prioritized performance and load speed to deliver a faster, more focused experience.
Key Problems:
Workplace Changes Driven by Guesswork
Underutilized Spaces Increase Costs
No Data on Event-Driven Engagement
Presentation Decks
To support sales, onboarding, and fundraising, we partnered with stakeholders across teams to create a full suite of presentation materials. We built a dedicated design system in Figma and Google Slides, making it easy for anyone to create polished, on-brand decks without starting from scratch.
Details:
Sales decks
Live demo slides
Onboarding and install guides
White papers
Proposal and RFP templates
Investor pitch decks
Takeaways
Takeaways
Takeaways
Takeaways
Takeaways
Takeaways
Takeaways
Takeaways
Takeaways
Takeaways
Takeaways
Takeaways
Takeaways
Takeaways
Takeaways
Takeaways
Takeaways
Takeaways
Takeaways
Takeaways
Takeaways
Takeaways
✅
✅
✅
✅
Validated early, built smarter
Testing concepts early helped avoid wasted effort and focus on real needs.
✅
✅